Applechem is a proud sponsor of NPD's latest webinar - Prestige Beauty e-Commerce in China, hosted by GCI Magazine
According to NPD China Beauty’s e-commerce tracker, China’s e-commerce market alone is the largest global market for skin care and second largest for makeup, reaching $10 billion in total for the 12 months ending November 2020.
China’s e-commerce distribution has served as a golden channel for the market’s economic take-off during and post-COVID-19. Consequently, prestige beauty brands have continuously partnered with e-commerce platforms to gain traction among China’s millennial men and women.
In an exclusive presentation hosted by Global Cosmetic Industry, Samuel Yan, e-commerce commercial lead of NPD China will discuss:
- 2020’s significant shifts in the online prestige beauty market for China
- The categories that consistently outperformed throughout the year
- The future prospects and trends for China’s beauty market in 2021
In addition, Yan’s briefing will elaborate on the many untapped opportunities offered to international and domestic brands.
Marketers, brand executives and founders, sales and business development teams, and all others seeking growth in beauty’s most dynamic market are invited to attend so they can set their own agendas for the future.